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Getting Gold Exposure: Bullion vs. ETFs vs. Mining Stocks

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Got Gold - How to Gain Gold Exposure

How to Get Gold Exposure in Your Portfolio, Explained

A lot of talking heads say, “Buy gold!” but don’t really explain exactly how to buy gold or get exposure to the precious metal.

There are options when it comes to getting exposure to the precious metal, and each one has upsides and downsides worth being mindful of.

Whether you’re interested in holding physical gold in a safe storage space or simply want to add some gold exposure to your investment portfolio, this infographic shows you the differences between gold bullion, gold ETFs, and gold mining stocks.

What to Consider Before Investing in Gold

There are some key considerations to be aware of before you begin investing.

While below are some of the main factors to keep in mind as you pick a gold investment method, be sure to research each method and its properties thoroughly before investing.

Downside and Volatility Risk

The first consideration for any kind of investment should always be how much drawdown you’re willing to stomach before pulling your money out.

When the COVID-19 pandemic resulted in a price drop across the board for just about every kind of asset, the price of physical gold and gold-backed ETFs held up very differently compared to individual gold mining stocks and gold mining indices.

Case Study: Gold vs. Mining Stocks Drawdown and Returns

AssetDrawdown from March high to March lowReturns from March low to 2020 high
Spot gold and gold ETFs-14.8%42.9%
Barrick Gold Corporation-42.1%146.8%
Gold Miners ETF (GDX)-46.0%182.9%
Junior Gold Miners ETF (GDXJ)-52.7%237.9%

While physical gold and bullion ETFs (which track gold’s price movements) tend to be more resilient during market downturns, they also offer less upside compared to gold mining stocks and indices during bull markets.

Junior miners or exploration companies offer the greatest volatility and potential upside, but carry the highest risk. When investing in any mining company, concrete results from their planning and drilling along with efficient execution in setting up projects and production will best determine the stock’s valuation.

Active vs. Passive Management

Some investors like to actively manage their investments while others prefer a more passive “set and forget” approach.

Each approach has its merits, however, gold ETFs and mining stocks are better suited for more active investors, while shipping and transport costs for physical gold can add up if buying and selling frequently.

Determine whether you’re going to be actively managing your gold exposure or if you’re going to be letting your investment sit for a while. This way you can determine the best method to reduce fees and commissions.

Three Types of Gold Exposure: Pros and Cons

Now, let’s dive into the three main types of gold exposure: gold bullion, gold ETFs, and gold mining stocks and ETFs.

1. Gold Bullion

If you’re looking to purchase physical gold in the form of bullion, there are a lot of considerations to keep in mind. These range from the various fees you’ll pay to where and how you’ll be storing and protecting your gold.

Many bullion dealers offer storage as a service, reducing shipping costs and the extra work of finding somewhere secure to keep your gold.

Fixed Position Sizes and Liquidity

When buying gold bullion it’s important to remember that you are buying coins, bars, or ingots of gold. This means that if you’re looking to sell off half of your gold position but only have a single 1oz gold coin, you won’t be able to!

Due to this, gold bullion might not be the best option for those interested in actively managing their exposure or for those with smaller amounts of capital.

Buying and Selling Commissions

Just about every gold dealer will charge commissions on any buying or selling, which are typically <1% of the value of the order with lower commissions for larger volumes. Some dealers include their commissions as a premium directly onto their prices.

Storage Costs

Storing gold bullion with gold dealers or storage services will incur yearly storage costs that are typically a percentage of your holdings.

While some storage providers have low percentages, they will often have minimum monthly or yearly storage fees. For investors purchasing small amounts of gold it’s important to not let these fees eat up too much of your investment.

  • Fees range from 0.12% to 1.5% annually, with some storage services providing fee discounts for larger volumes of gold
  • While purchases of investment-grade bullion are tax-exempt, taxes are charged on storage fees.

Reputable gold storage services offer full insurance coverage on your bullion stored with them and will keep your gold physically separate from the company’s gold and off the company balance sheet. Some will even provide customers extra peace of mind with pictures of their bullion, typically for an additional cost.

Withdrawal Commissions and Shipping

If you’ve been storing your gold with a dealer but want it closer to home, you’ll have to pay withdrawal commissions along with shipping costs. Some dealers charge a flat rate per bullion or withdrawal, while others charge a percentage of your holdings.

If you’re having bullion sent to you without storing it at the dealer, you’ll just pay for shipping and insurance. These are typically flat fees along with a percentage of the dollar value of your order (ranging from 0.4% to 7.5% depending on the amount and types of bullion).

Before holding your gold privately it’s important to know:

  • Privately held gold is sometimes not fully trusted when sold back to bullion markets, and can lose some of its value.
  • Privately held gold is usually less physically safe compared to gold in a vault, and is almost always more expensive to insure.

2. Gold ETFs

Exchange-traded funds (ETFs) are a more approachable option to get exposure to gold for those with some experience purchasing shares using online brokers and exchanges.

Gold ETFs enable investors to have exposure to gold’s price while avoiding storage, shipping, and insurance fees. There are also fewer liquidity bottlenecks and tighter spreads with gold ETFs compared to gold bullion.

When buying gold ETFs it is important to remember that in most cases, you never actually own any physical gold. Even though these funds are backed by physical gold, you cannot redeem your shares in exchange for gold.

  • Buying and Selling Commissions: When buying or selling shares of an ETF you’ll likely pay commissions. These commissions are decided by the brokerages and are typically below $10 per buy and sell order, with some brokerages offering commission-free trading to cut costs for active traders.
  • Expense Ratios: Similar to storage fees on gold bullion kept in a vault, gold ETFs charge a yearly expense ratio to cover the costs of management and operations. Expense ratios are typically quite low, ranging from 0.17% to 0.75%, and are taken directly from your investment.

3. Gold Mining Stocks and ETFs

Gold mining stocks and mining ETFs are the most distant from physical gold, and offer exposure to the operating profits, losses, or even discoveries of mining or exploration companies.

Mining ETFs (like the GDX and GDXJ) are a basket of mining stocks for purchase as a single share, helping spread out the operational and concentration risk of investing in a single mining company. Mining ETFs are typically less volatile than individual mining stocks, but can still offer increased returns compared to gold bullion and gold ETFs.

Similar to gold ETFs, mining stocks and mining ETFs have:

  • Buying and selling commissions decided by your online brokerage
  • Annual expense ratios for mining ETFs
  • Potential for dividends depending on the individual mining stock

If buying individual gold stocks, it is important to know that the prospects of any one company can differ incredibly. For this reason, it’s crucial to invest in quality companies, and to have an understanding at factors at play such as management competence, jurisdiction, or project quality and economics.

Find a Gold Investment Method that Works Best for You

Be aware that the methods discussed in this article aren’t the only ways to invest in gold.

If you’re willing to learn a bit more about contract structures and more complex fee structures, look into gold futures contracts. For those with some options understanding and experience, buying call options is another way to get gold exposure. Rare coins and jewelry are another investment method that also carries some artistic value.

Whatever you pick, make sure to thoroughly research your investment, its transaction and price mechanisms, and the commissions and fees you’ll be paying.

All of the investment methods discussed have differing tax implications depending on where you reside, which could influence your decision on how you invest in gold.

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Visualizing Gold Consumption vs. Domestic Supply

India’s consumption is 50 times higher than its domestic supply.

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This graphic compares gold demand (in tonnes) versus domestic gold production in ten selected countries.

Visualizing Gold Consumption vs. Domestic Supply

This was originally posted on our Voronoi app. Download the app for free on iOS or Android and discover incredible data-driven charts from a variety of trusted sources.

While India and China dominate the demand for gold, both countries face different scenarios when comparing supply gaps.

With its huge jewelry industry, India’s consumption is 50 times higher than its domestic supply. Meanwhile, China produces more than one-third of the gold it demands.

This graphic compares gold demand (in tonnes) versus domestic gold production in 10 selected countries. The data comes from the World Gold Council and was compiled by The Gold Bullion Company as of 2023.

India’s Massive Gold Market

Gold holds a central role in India’s culture, considered a store of value, a symbol of wealth and status, and a fundamental part of many rituals. The metal is especially auspicious in Hindu and Jain cultures.

With a population of over a billion, India tops our ranking with substantial gold demand, primarily for jewelry and gold bars.

CountryGold Production in Tonnes (2023)Gold Consumer Demand Deficit or Surplus
🇮🇳 India15748-733
🇨🇳 China378910-532
🇹🇷 Turkey37202-165
🇺🇸 United States167249-82
🇧🇷 Brazil861769
🇮🇩 Indonesia1334588
🇲🇽 Mexico12715112
🇨🇦 Canada19224168
🇷🇺 Russia32271251
🇦🇺 Australia29424270

China ranks second, with demand driven primarily by gold’s role as a store of value, especially by the People’s Bank of China. Central banks seek gold as a hedge against inflation and currency devaluation. Since 2022, the People’s Bank of China has increased its gold reserves by 316 tonnes.

In third place for gold demand, the U.S. consumed 249 tonnes in 2023, against a domestic supply of 167 tonnes.

Turkey ranks fourth, with mine production in 2023 at 37 tonnes, which is five times lower than its demand of 202 tonnes.

Learn More on the Voronoi App 

To learn more about gold, check out this graphic that shows the value of gold bars in various sizes (as of Aug. 21, 2024).

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Visualized: China’s Steel Demand Through Time

China’s steel demand remains robust, but the breakdown on a sectoral level has shifted since 2010. Which sectors are driving steel consumption?

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streamgraph showing the change in demand by sector for crude steel in China since 2010.

Visualized: China’s Steel Demand Through Time

As the world’s manufacturing powerhouse, China has the highest global demand for crude steel, with the market experiencing remarkable growth since 2010.

In 2023, China’s crude steel demand reached 911 million metric tons. This is up an estimated 50% from 609 million metric tons 13 years earlier. When adding in exports and changes to inventory, China surpassed 1 billion metric tons of steel production for the fifth year in a row.

However, the growth in demand for the metal has not been even across industries. In this graphic, we’ve partnered with BHP to visualize how demand for steel on a sectoral level has shifted between 2010 and 2023.

The Sectors Driving Steel Demand

We observed demand for crude steel across the following sectors:

  • Machinery: machinery used in power, construction, metals and mining, agriculture, tools and parts, etc.
  • Infrastructure: roads, railways, subways, pipelines, etc.
  • Construction: urban and rural housing, office buildings, industrial buildings, WRAC buildings (wholesale, retail, accommodation, catering), etc.
  • Transport: light-duty vehicles, trucks and buses, auto parts, shipbuilding, etc.
  • Consumer Durable Goods: refrigerators, washing machines, air conditioners, microwaves, etc.
  • Metal Goods: containers and hardware, etc.
  • Other: smaller categories, statistical change, etc.

In 2010, the largest share of Chinese demand came from the construction sector. Construction accounted for an estimated 42% of the country’s total steel needs. Machinery (20%) and infrastructure (13%) were the industries with the second- and third-highest demand, respectively.

Over the past 13 years, however, demand has shifted towards the machinery and infrastructure industries.

Sector2010 (%)2023 (%)
Machinery2030
Infrastructure1317
Construction4224
Transport129
Durable Goods78
Other612

The demand for steel from the construction industry is estimated to have dropped from 42% of total demand to 24%, as construction firms purchased 37 million metric tons less steel in 2023 compared to 2010. This slump can, in part, be attributed to the Chinese real estate crisis and developer bankruptcies. Both of these factors led to a slowdown in residential building starts.

The machinery sector, on the other hand, has witnessed incredible growth. It rose from an estimated 20% share of overall Chinese steel demand in 2010 to 30% by 2023, boosted by an influx of equipment renewals. Infrastructure saw approximate growth of 13% to 17% over this timeframe.

Steel Demand for Transportation and Durable Goods

The share of steel used by the transport sector is estimated to have falled from 12% in 2010 to 9% in 2023. However, there was an uptick in the amount of steel used by the industry. It rose from around 73 million metric tons in 2010 to 82 million metric tons 13 years later. And, with more than half of all new electric vehicles (EVs) sold worldwide made in China, the sector could receive support if EVs continue to gain in popularity.

In fact, the green economy needs the steel industry—it remains vital for the production of emerging technologies. As such, it is important that nations take steps towards “cleaning” their steel industries. China is doing so with its focus on carbon capture, utilization, and storage technologies, employing green hydrogen metallurgy, and introducing electric furnaces.

Steel demand for durable goods rose slightly from 2010 to 2023. However, the relatively steady share masks the near-doubling of absolute steel purchased by this sector—up from 43 million metric tons to an estimated 73 million metric tons.

The Path Forward for Steel

The Chinese steel industry remains robust—growing by an estimated 50% from 2010 to 2023—despite significant shifts beneath the surface.

As the energy transition progresses, further changes in industry demand for steel are likely, especially with the increasing prominence of clean technologies, such as EVs. Conversely, demand from the construction industry remains closely tied to the outlook of the country’s housing sector.

BHP is one of the world’s leading iron ore producers. Read more insights in its economic and commodity outlook report.

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